I began my career in 2013, working at local agencies in Medellín, Colombia, including Tribal DDB. In 2015, I moved to Bogotá, joining Mullen Lowe SSP3 as part of the creative team for ABInBev Colombia and their brand, Cerveza Aguila. We achieved significant results, including positioning Cerveza Aguila as one of the most powerful beer brands in the world in 2019, as reported by Brand Finance.

I've worked with brands and companies such as ABInBev, Spotify, Coca-Cola Company, Burger King, and Bridgestone, among others. With over 10 years of experience, my work has been recognized at the world's leading creativity festivals with more than 150 awards.

I've always sought to produce relevant work, collaborating closely with clients and always aware of the responsibility of leading teams that see advertising as one of many passions, and not the only one.

Awards & Recognitions